All Locations
Bristol
Careers Site Advertising End Date
23 Mar 2026
Vacancy Type
Permanent
Marketing

About The Role

We have an exciting opportunity for a Digital Marketing Specialist to support the Digital Delivery Manager in ARAG UK’s digital marketing strategy. 

In this role, you will play a key part in optimising our websites, building and maintaining highperforming landing pages and delivering effective digital marketing communications that drive lead generation and improve sales conversion. 

You will act as a specialist in websiterelated activity, with a strong understanding of content, user experience, automation and web development, while having the confidence and communication skills to shape best practices across the business. 

This role combines technical expertise with strong organisational skills and the ability to communicate clearly and confidently with a wide range of stakeholders. 

Key responsibilities include: 

  • Managing and optimising content across all ARAG websites and partner microsites, ensuring accuracy, performance and a consistent user experience. 
  • Delivering website improvements using UX, mobile and SEO/GEO best practices to increase engagement, conversion and visibility. 
  • Supporting delivery of digital projects, working with internal and external stakeholders to meet deadlines and business priorities. 
  • Monitoring and reporting on website and campaign performance, producing clear MI and insight using Google Analytics and CRM data. 
  • Owning CRM optimisation and development, partnering with Sales and IT to maximise data quality and measurable business results. 
  • Leading the Broker Training Platform, managing suppliers, updating content and driving internal and external engagement through digital promotion. 

About You

As the Digital Marketing Specialist, you will bring handson experience managing multiple websites and domains, with a solid grounding in HTML, CSS and modern web technologies, with the confidence to work comfortably within a CMS environment. 

You will be able to communicate complex technical concepts clearly and confidently to senior stakeholders, building credibility and understanding. You will also work closely with technical teams and collaborate effectively with external agencies and business partners to deliver high-quality digital outcomes. 

You’ll also be able to demonstrate:

  • A strong working knowledge of web design, development, SEO and analytics (Google Analytics, Mixpanel).
  •  Advanced CRM experience, ideally within Microsoft Dynamics.
  •  Solid understanding of digital and online marketing channels.
  •  Excellent written, visual and verbal communication skills, with an eye for detail.
  •  Proven delivery of highquality digital projects and products.
  •  Ability to manage multiple priorities and work effectively in ambiguity.
  •  Confidence in challenging inefficiencies to improve service delivery.
  •  Good organisation with strong prioritisation and project management skills.
  •  Handson experience with Adobe Creative Cloud (Photoshop, After Effects, Premiere).

 If you think you would be a good match for this role and can demonstrate some transferable experience please apply, regardless of whether you meet all the criteria listed above.

About The Company

ARAG UK has been helping businesses and individuals gain access to justice for over 40 years. It’s our founding principle to enable everybody, not just those who can afford it, to assert their legal rights.

Thousands of businesses and individuals defend or pursue legal action each year safe in the knowledge that ARAG are paying their legal bills. Our businesses include a legal expenses insurance company and a law firm with many opportunities in both areas.

We have always been aware that it’s the people that really make it happen; the quality of our people defines the quality of the company, the service we offer and the good outcomes for our customers, so we’re committed to creating a great place to work for our employees.

We believe it is an exciting time to join ARAG. You can expect an organisation that will challenge and develop you to progress your career.  

By giving you every opportunity to develop yourself professionally and personally, we also pride ourselves on having an open, inclusive and high energy culture that encourages a fun working environment and places our customers at the very heart of everything we do.

If you are keen to become part of our exciting future then we would love to hear from you. In addition to the very genuine development opportunities we provide we also offer a generous reward and benefits package.

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